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No product recalls - the best form of advertising

Assembly Care improves your products during the manufacturing stage

Futuristic designs, speed or increasing vehicle safety are not the only ways of recognising developments in the automotive industry: the development towards autonomous driving is also a clear sign of progress.

From planning and production through to the selling of vehicles, a great deal has changed. Today, computer programs take over the planning of what in the past was manually designed at the drawing board. In production, the vehicles are today assembled by robots. Even today's car showrooms are no longer small, idyllic buildings, in fact some of them resemble sales palaces where, in modernly equipped sales rooms, the vehicles are presented to the customers. A perfect stage setting is created to exhibit the fascination of the cars to the customer. For many customers, there has been an enormous increase in quality, safety and technical requirements over the years. After all, no-one wants to waste valuable spare time having the car serviced or being involved in a product recall.

Development does not necessarily equal quality – Assembly Care means quality

Over the last few years in the USA, more than twice as many vehicles have been been sent for repairs on account of product recalls than have been sold. With all its conditions and safety regulations, the US auto market is seen as one of the most stringent in the world. A good reference market for the quality of vehicles. Increasing recall quotas in North America present the manufacturers with challenges in all quality-related issues. From the beginning of the development phase, this challenge is present throughout the entire product life cycle. This means that the increasing number of product recalls reflects customer requirements for higher quality. The automotive industry seems to be playing with people's faith in vehicle quality. And then comes EDAG.

You don't play around with customer satisfaction and safety

EDAG faces the challenge of making life easier for the worker while at the same time keeping customers and OEMs satisfied. The customer is not interested in being confronted with the same old, typical vehicle problems again and again, and wasting time getting the car repaired. It is time for a change. To guarantee quality. Because quality means safety, and safety means satisfaction.

With the EDAG Product Quality & Care (PQC) division and the experts from Assembly Care, EDAG helps the manufacturers to correct faults in series production.

The process also includes analysing the reasons for a frequently occurring error. Once the reason behind an error has been found, a solution is worked out, so that it can be avoided in the future. Above all, the knowledge obtained is used to ensure that the same mistakes are not repeated during the development of new vehicles.

What exactly do we improve?

EDAG PQC acts as a link and interface between development, production and the market. A combination to be proud of: fault prevention during product evolution meets the correction of faults in series production and on the market. High quality is guaranteed by the close cooperation between the experts from the fields of documentation and quality. "Our aim is to provide assistance and guidance to manufacturers and their suppliers in meeting this challenge - throughout the entire product life cycle!" is the guiding principle, according to Bernd Waterkamp. He is Head of EDAG's Product Quality & Care division, and manages various teams working in the fields of technology, editing and methods. Waterkamp also points out that, thanks to the combination of these teams, it is possible to offer various communication and quality solutions to ideally meet the individual requirements of customers, now and in the future.

Behind these are the competence, flexibility and individuality - namely the central values - of the division's more than 250 employees. And it is their individual and personal commitment that make this success possible. Great importance is attached to providing employees with varying fields of activity and to offering the teams at home and in all the company's international branches constant training opportunities.

Is this combination also "future-proof"?

A current project can be taken to demonstrate the usefulness of these interdisciplinary teams. IT and statistics specialists are working on the product Semantic Care with repair and fault analysis experts. The process involves systematically analysing the experience from repair workshops, and then using these findings, for example, to accelerate the fault correction process. This has the added advantage that a solid information basis is generated for new new developments and refinements, with a constant improvement in quality. Years of experience and collective knowledge are continually being channelled into new projects. In this way, any faults reported by the workshops are avoided when new models are being developed. A further tangible example of the added value of the division's combined teams. Having the three core competencies of technology, editing and methods under one and the same roof opens the way to a number of interesting possible applications. "We want to make use of this potential, and, in cooperation with our customers, continue to improve vehicles, products and their production processes," concludes Waterkamp.